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Sign Services

Welcome to the world Dealership Identification program for the General Motors Dealer Network. Our processes and product portfolio reflect the combined efforts of GM dealers, customers, and business partners across the United States. Our program provides GM dealers a competitive advantage in the retail automotive market. Our goal is to improve market share by providing a retail image that projects quality leadership and excellence.

The GM Dealership Identification Program is administered by GM-DI Leasing Corporation (GM-DI), a wholly owned subsidiary of General Motors Company. GM-DI is the center of expertise, within the GM family, for exterior retail identification. Questions regarding the program should be directed to your Zone Manager. After contacting your Zone Manager, any questions about our products should be directed to the sign supplier.

GM-DI, working with our sign suppliers, will survey your dealership and install your dealership signs. We will also modify, replace, relocate and remove signs as needed. GM-DI signage is covered by a comprehensive preventive maintenance program.